POTATO HEAD
Navigation concept & design of a landing page for Potato Head, a lifestyle hospitality brand with venues in Jakarta, Bali, Singapore and Hong Kong, destinations for good times.
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As digital art director at Future Corp, my role was to design a landing page to highlight the lifestyle of the hospitality brand, turned around sustainability, creative collaboration, music, art, local cuisine and also festivity. The idea originated by looking at the picture 'Throwing Three Balls in the Air to Get a Straight Line' by John Baldessari. An orange dot guide you through your navigation, playful in spirit.
Made at Future Corp in 2016
Locations page, the dot follow your navigation
Playful loading screen
POTATO HEAD
Navigation concept & design of a landing page for Potato Head, a lifestyle hospitality brand with venues in Jakarta, Bali, Singapore and Hong Kong, destinations for good times.
View live
As digital art director at Future Corp, my role was to design a landing page to highlight the lifestyle of the hospitality brand, turned around sustainability, creative collaboration, music, art, local cuisine and also festivity. The idea originated by looking at the picture 'Throwing Three Balls in the Air to Get a Straight Line' by John Baldessari. An orange dot guide you through your navigation, playful in spirit.
Made at Future Corp in 2016
Locations page, the dot follow your navigation
Playful loading screen